Editors Roundtable
Date: January 14, 2013
Anyone remember the classic book Editors on Editing: An Inside View of What Editors Really Do? Well, if anyone knows "what editors really do" these days, we at the Editors Guild do. This meeting enabled members to brush up on areas of interest via friendly, facilitated roundtable discussions. Topics included fiction editing, food editing, web editing, marcom editing, editorial project management, writing coaching, and proofreading.
Announcements
Kyra Freestar gave an introduction to the evening, and Elizabeth Johnson announced upcoming Guild events:
On Thursday, January 24, at 7 p.m., two editors from the Guild's speakers bureau, Jason Black and Jennifer D. Munro, will speak at the University Book Store on “When to Get Edited: How to Know What Your Book Needs This Year.”
There will be a Guild happy hour in Southend Seattle on Wednesday, January 30, from 4:30 to 6 p.m. Join Guild members Andrea Ptak and Elisabeth Rinaldi for cocktails and snacks at Lottie’s Lounge in Columbia City.
The next Guild meeting will be on Monday, March 11, from 6:30 to 8:30 p.m. in iLeap's East Hall in the Good Shepherd Center.
In addition, new board officers were announced:
Helen Townsend — president
Mary-Colleen Jenkins — vice president for member engagement
Kyra Freestar — vice president for board development
Carrie Wicks — secretary
Waverly Fitzgerald — treasurer
Board member Helen Townsend presented a preview of the (beautiful!) new website, which should be live soon. Current members will have the information from their profiles on the old website transferred to the new, then will be able to go in and customize their profiles themselves through individual log-ins. A new search function will allow a user of the site to find editors based on a number of different categories, including type of work, type of project, subject/genre, and style manual. The remainder of the evening was divided into two sections of roundtable discussion.
Roundtables
Academic Editing, facilitated by Kerrie Maynes
Advertising/Marketing Editing, facilitated by Anne Moreau
Fiction Editing, facilitated by Sarah Martinez
Project Management, facilitated by Ingrid Emerick
Proofreading, facilitated by Pat Welch and Carrie Wicks
Web Editing, facilitated by Vicki Grayland
Writing Coaching, facilitated by Corbin Lewars
Food Editing, facilitated by Lisa Gordanier
Social media reactions have been compiled via Storify here, and other notes from editors and facilitators are below.
Proofreading
The facilitators, Pat Welch and Carrie Wicks, worked together as proofreaders in earlier days. Key takeaways:
There is still proofreading work out there, but it might be worth approaching authors directly, since this work is now often authors' responsibility.
Local employers who have offered proofreading work: Creative Circle, The Creative Group
Proofreading uses different "muscles" than copyediting, and people at the table would like to find more of this work.
Onscreen and paper proofreading each have their fans. Most onscreen proofreading experience at the table was in Acrobat.
Nordstrom is still looking for a proofreader (part time!).
Web Editing
The facilitator, Vicki Grayland, has a steady web editing gig at AT&T. Key takeaways:
What's important in web writing: to be concise! Tone is conversational.
How much coding knowledge is required? Not as much anymore, but you may need to use a CMS (content management system) like Adobe CQ or MS Sharepoint.
SEO is on its way out, but is still used.
Blogs — are they a must for writers? Consensus: useful, but only if you will write every day; more a tool for writers to stay sharp.
Some discussion about social media and how it can get traffic to your site
Good resources:
Don’t Make Me Think: A Common Sense Approach to Web Usability, by Steve Krug
Occasional e-newsletter from Jakob Nielsen
Various resources by Kristina Halvorson
Food Editing Notes
The facilitator, Lisa Gordanier, recommended the following resources for cookbook editors. Books
Recipes into Type, Joan Whitman and Dolores Simon
The Recipe Writer’s Handbook, Barbara Jo Ostmann and Jane Baker
The New Food Lover’s Companion, Sharon and Ron Herbst
Will Write for Food, Dianne Jacob
Courses
Editing Food Writing workshop, taught by Guild member Kris Fulsaas, on February 9; offered by the Seattle chapter of the Editorial Freelancers Association
Editcetera cookbook editing course
Miscellaneous
Website offering equivalents for many food items
Meeting organizer: Carrie Wicks, board member
Notetakers: Dana Armstrong (Project Management and Web Editing - takeaways), Sherri Schultz (Web Editing - resources), Lisa Gordanier (Food Editing)
Location: iLEAP's East Hall, Good Shepherd Center (first time)